We Are Brave Hardy

We’re on a mission – to make premium outdoor gear accessible, because your next big adventure shouldn't be hindered by second-rate equipment.

Forged by Humans

We started Brave Hardy after selling our business, Yuppiechef, in 2021. Now, we've flipped the switch on a new crazy adventure with Brave Hardy, an outdoor distribution and retail company founded in 2023.

Brave Hardy at its core embodies the spirit of exploration, adventure, and limitless possibilities. Just as we focused on delivering quality brands and great service in kitchenware, we are bringing that same passion to the outdoor category.

Join us and our team on this exciting journey as we aim to continue creating and building premium brands.

Adventure awaits.

- Shane & Andrew

Adventure Awaits: Shop Premium Gear

Dive into our handpicked selection of top-grade gear, where every stitch is a promise of durability, and every detail is a celebration of outdoor adventure.

Proud importer and retailer of these brands in South Africa.

Cape Town-based outdoor brand distribution company specialising in Camping and Overlanding products.